EXPOSURE TO AI
48%
MODERATE
OBSERVED IN REAL USE · Anthropic 2026
17%
of this role’s work is already showing up in real Claude usage (Anthropic Economic Index).
The boring parts are leaving. The judgment stays.
48% of this role’s O*NET tasks are within reach of today’s AI. That is the core-weighted exposure score from Eloundou et al. 2023 (“GPTs are GPTs”). It measures a capability ceiling, not a headcount forecast. In the blast radius. A real slice of the work is already automatable. The rest isn’t.
WHAT AI CAN ALREADY DO
- Plan and prepare advertising and promotional material to increase sales of products or services, working with customers, company officials, sales departments, and advertising agencies
- Confer with department heads or staff to discuss topics such as contracts, selection of advertising media, or product to be advertised
- Coordinate with the media to disseminate advertising
- Coordinate activities of departments, such as sales, graphic arts, media, finance, and research
- Plan and execute advertising policies and strategies for organizations
WHAT IT STILL CAN’T
- Represent company at trade association meetings to promote products
- Attend or participate in conferences, community events, and promotional events related to products or technologies
THE HONEST PART. A percentage is not a pink slip. High exposure usually means a role shrinks and shifts toward judgment, direction and responsibility: the parts a model can’t sign its name to. Exposure ≠ displacement. Breathe.
"My job is 48% cooked. What’s yours?"
SOURCES: O*NET 30.3 occupational tasks · Eloundou et al. 2023 (“GPTs are GPTs”,
arXiv:2303.10130) · Anthropic Economic Index 2026 (CC-BY) |
how this is calculated |
last updated 2026-07-16